Playbooks
One idea, one reason to care, one next step. Everything else is optional.
BuzinessAI Growth team28 Aug 20262 min read
Most captions try to do too much. The good ones do three things.
Everything else, from hashtags to clever wordplay, is optional. If a caption does those three things in two sentences, it's done.
One idea, one reason, one next step.
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