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New in Lead Expert:Attribution from ad spend to closed deal

Every lead,in one place, scored by AI, called instantly and followed up.

Leads from your ads, your website and the ones you add yourself land on one board. AI scores each lead and calls it in seconds, and follow-ups run on their own — so you can see exactly which leads pay off.

Get startedSee it in action

See it in action. One lead, from the moment it arrives to the revenue it brings in. Collect, score, call and follow up, then track it to a won deal.

Animated walkthrough of the Lead Expert. Leads from a Meta ad, a website form, a Google ad and one added by hand arrive in a single inbox. The cursor opens Priya Sharma, whose four signals add up to a score of 86. The cursor starts an AI call that qualifies her and books a Saturday site visit, and WhatsApp, email and reminder follow-ups are queued. On the sales board her card moves to Won, and the return by source shows an AI suggestion to move budget from Meta to Google.

Nest Interiors · Priya Sharma

An illustrative walkthrough. Nest Interiors is a sample business.

Every lead, one board. Leads from your ads, your website and your own list, with a board that shows where each one stands.

Every lead source

Ad leads, website leads and your own, in one inbox.

Leads from your Meta and Google ads and your website forms arrive on their own, and anyone you add by hand sits right beside them. No spreadsheets and no copying between tools.

  • Meta and Google lead ads synced automatically
  • Website forms connected in a few clicks
  • Add walk-ins, calls and referrals yourself
Lead inboxAdd lead
All124Ads70Website38Added by you16
VR

Vikram Rao

Wardrobe design

Meta ad
SK

Sana Khan

3BHK full home

Website

Kanban pipeline

Track every lead's status on one board.

Drag a lead from New to Contacted, Qualified and Won as it moves along. Every status change is saved to the lead's history, so your whole team knows where things stand.

  • Columns that match how you sell
  • Status history saved on every lead
  • The whole team works from the same board
New
Contacted
Qualified
Won
Priya S.Meta ad · just now

Let AI do the chasing. Scores that tell you who to call first, and follow-ups that never forget.

AI lead scoring

Know which leads to call first.

AI reads each lead's answers and activity, estimates how likely they are to buy and suggests the next step. The hottest leads rise to the top of your list.

  • A score from 0 to 100 for every lead
  • The reasons behind each score, in plain words
  • A suggested next step for every lead
0of 100
Scoring…
  • Form filled in under 1 min+18
  • Budget fits your packages+24
  • Viewed pricing twice+21
  • Moving in within 30 days+23

Call Priya in the next 10 minutes. Leads like this usually book a visit the same day.

Follow-up automation

Follow-ups that run on their own.

Set the steps once, such as a call, a WhatsApp message, an email and a reminder for your team, and every new lead goes through them automatically at the right time.

  • Starts the moment a lead arrives
  • Calls, WhatsApp, email and team reminders
  • Stops when a lead replies or books
New lead follow-upRunning

  1. New lead arrives

    Trigger

    Priya Sharma

  2. AI calls the lead

    Within 1 min

    Answered 0:48

  3. WhatsApp the brochure

    Right after

    Read

  4. Email the offer

    After 1 day

    Scheduled

  5. Remind the sales rep

    After 2 days

    Due Sat

An AI call within seconds of every new lead. The moment a lead signs up, your AI agent calls, answers their questions, qualifies them and books the next step. The call is saved to the lead and your board updates on its own.

Meta lead adAI agent
PS

Priya Sharma

2BHK interior quote

New lead

Called 7 seconds after the lead signed up

Live transcriptSaved to the lead automatically

A new lead just signed up…

InterestedBudget ₹3–5 lakhSite visit · Sat 11 AM

Moved toQualified· Lead score 86 → 94

  • Calls every new lead within seconds, day or night
  • Answers questions, qualifies and books the next step
  • Logs the call and moves the lead on your board

Know the return on every lead. See spend, leads, won deals and revenue for every source side by side, with each lead's status tracked from new to won. AI shows where your next rupee will earn the most.

Return on leads

This monthStatus tracked on 482 leads

Leads

482

Won deals

66

Revenue

₹45.1L

Return on ad spend

11.8×

Lead statusNew to won
  1. New482

    81% move on to contacted

  2. Contacted391

    42% move on to qualified

  3. Qualified164

    40% move on to won

  4. Won66
Return by source
SourceWonReturn
Meta ad229.5×
Google ad2413.5×
Website11No ad spend
Added by you9No ad spend

Google ad leads close 1.8× as often as Meta ad leads.

Move ₹30,000 from Meta ads to Google ads to earn about ₹1.20L more this month.

Apply in Ad Expert
  • Spend, leads, deals and revenue for every source
  • Every lead's status tracked from new to won
  • AI guidance on where to spend next

Ready to turn more leads into customers?

Bring in leads from your ads, your website and your own list, and let AI score, call and follow up with every one of them.

Set up your pipelineContact sales

Shape your pipeline stages

Stages that match how your team actually sells.

Read the guide

Tie deals back to ad spend

See which campaigns turn into closed revenue.

Read the guide